Client Communication and Reviews

Good client communication can get your clients to book more appointments

SimplyBook.me, the online appointment system, offers a lot of automatic and tailored communication possibilities between you and your clients. It is important to keep the communication flowing so that you remain on top of their mind the next time they, or their friends, need your type of service. In the following article we will discuss some of the different ways of communication that SimplyBook.me offers for you and your clients who are booking your services through SimplyBook.me.

1. Confirmation email. When a client makes a booking, he will instantly receive a confirmation regarding the booking. This message contains information about the appointment such as when exactly the client is scheduled, what service he booked and with whom. This message may also contain a cancellation link, making it easier for the client to cancel the booking if he is not able to make it.  It is always better for you to allow your client to cancel easily rather than ending up waiting for your client who never shows up.
   This message can be email, SMS or client app notification.
2. Email reminder. Shortly before the appointment takes place, the client will receive an automatic reminder with similar instructions as in the confirmation email.  In this email you can adjust the text if you want to include other information such as the company address, cancellation terms etc.
   This message can be email, SMS or client app notification.
3. Feedback email.  After the appointment is over the SimplyBook.me system will send the client a feedback request for the provided service.  A feedback request is in fact extremely important, both in the case of happy clients and unhappy clients. If the client is happy, then you will get a great review to display on your web site. If the client is unhappy, you will get a feedback on how to improve your services.  Another important element is that if an unhappy client gets the opportunity to leave a feedback right after the service, it is far less likely that he will search for a specific review site to give you a bad review.  He has already been given the chance to air his unsatisfactory experience and that should be sufficient for him.  You can define when you want the feedback request email to be sent out and you can also turn it off if it is not relevant for your service.
   This message can be as email and user needs a FB account to be able to give review.
4. Come Back Soon plugin.  If you activate the Come Back Soon plugin, the system can send out automatic reminders to clients who have not booked a certain service for a given predefined period. It is very common that clients simply forget to book an appointment even though they had full intention to.  It is difficult for companies to keep track of this but now with the help of the SimplyBook.me system, you can find out when a client last booked a service.  After that you can create a reminder e mail and then define when that e mail should be sent out, one month after the last appointment, sooner or later depending on your needs.
   This message can be as email and SMS message. You can control the message in the plugin settings.
5. The Promotion System.  The Promotion system gives you the perfect opportunity to keep in touch with your clients and get more business from them and their friends. Use the Promotion plugin to create a new promotion, distribute it to all your clients and give them a discount if they book an appointment of your choice. You can define for example that clients get discount on Monday and Tuesday mornings if that is normally a slow time, or that they receive a discount if they book with “John” the latest employee who hasn´t received a lot of bookings yet.  By using SimplyBook.me´s promotion system you can create promotions to enhance your business exactly according to your needs.  On top of that you can also make flash promotion that are valid only certain days or bookable only for a limited time. This flexibility gives you the chance to tailor your promotions so that you can get business when you need it the most.
   This message can be as email and SMS message. You can control the message in the plugin settings.

As you can see above, the SimplyBook.me system gives you a range of tools to communicate with your clients, to receive feedback and even tools to generate more business through a Promotion system. Now it is up to you.  Use your imagination on how you can best utilize our tools to enhance your business through confirmation emails, email reminders, feedback requests, the Come Back Soon plugin and the Promotion system.